Lead Generation for Web Design Agencies
Fill a design pipeline with prospects who have already seen what their site is failing to do.
- No credit card
- 3 reports free
- White-label from $29
- 01Mobile layoutfails
- 02Page speed2.1s
- 03Phone visible on mobilemissing
- 04Online bookingnone
- 05Reviews shown on sitemissing
- 06HTTPSvalid
What are web design agency leads?
Web design agency leads are businesses whose websites score badly enough to justify design work, identified by audit rather than by guesswork. WinSiteClients scores every business in a chosen market and produces a white-label report with redesign concepts built from that business's own logo, colours and photography.
A design agency's pipeline problem is rarely awareness. It is that the businesses who most need a redesign are the least likely to know it, and the hardest to convince with a portfolio alone.
Why do redesign concepts matter in outreach?
Because a portfolio shows what you did for someone else and a concept shows what you would do for them. The second is far harder to ignore, and it costs nothing extra because it is generated per prospect.
Score a market
Ten weighted checks per business.
Read the presentation checks
Design agencies care about a different subset than developers do.
Send with concepts
Redesign concepts from the prospect's own assets.
Follow the opens
Tracked per report.
What a design agency gets from this
Design-specific rather than generic prospecting.
Concepts per prospect
Built from their real branding, not a template with their logo dropped in.
An objective opening
A score and six findings, so the first conversation is not about taste.
Your identity throughout
Report, email and link all carry the agency's brand.
Where it fits
Alongside referral and inbound, not instead of them.
- Pipeline gaps — a defined block of outreach when a large project ends
- Vertical specialisation — score one industry repeatedly to build sector depth
- Pitch support — an audit of a prospect you are already talking to
- Client-side prospecting — run it under a client's brand as a service
Questions
How is this different from agency lead generation?
That page covers agencies generally, including marketing and development shops. This one is written for design-led agencies, where the concepts matter most.
Do the concepts look bespoke?
They are built from the prospect's own logo, colours and photography, which is what makes them read as specific.
Can we run it under a client's brand?
Yes, on the Agency plan, which supports multiple client brands.
What is included per month?
50 reports and 5 WordPress exports on Agency.
Show them what you would do, not what you did
Score a market and send concepts built from their own branding.
No credit card. 3 reports free on every account.