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Build a WordPress Website for a Client

The site you pitched, exported as WordPress — already carrying their logo, their colours, their services and their reviews.

  • No credit card
  • 3 reports free
  • White-label from $29

How do I build a WordPress site for a client quickly?

Start from the concept you already pitched rather than from a blank theme. WinSiteClients builds the mockup from the client's own website and Google listing, and on the Agency plan exports that same design as a 6–7 page WordPress site: theme, custom-fields plugin, content importer and a content bundle carrying their name, logo, brand colour, services, reviews, opening hours and photos. You install four files in order and spend your time on the parts that need judgement.

Winning the project is the part everyone plans for. The week after is the part that quietly eats the margin: a blank theme, a client who has not sent their copy, and a build that starts from nothing when you already showed them a finished-looking site to win the work. The export closes that gap — the design they approved becomes the site you install, with their content already in it.

Will the client be able to edit it themselves?

Yes — that is the reason it is WordPress and not a static export. Every piece of text and every image is a labelled field in the Custom Fields Manager plugin, grouped by the page it appears on, so the client changes their phone number or adds a service without touching a template or a page builder.

  1. Score and pitch

    The report wins the conversation; the mockup wins the job.

  2. Export as WordPress

    Four files: fields plugin, theme, importer, content bundle.

  3. Install in order

    The theme creates the seven pages and its field groups on activation.

  4. Edit and hand over

    Fix what the README flags, then give them the login.

Why it works

What you are not doing any more

The build starts at about 70% rather than at zero.

Chasing content

Their services, reviews, opening hours, logo and photos come from their existing site and their Google listing. You are editing what is there, not waiting on an email that never arrives.

Rebuilding what you already showed them

The design the client approved in the mockup is the design that exports. Nothing is redrawn between the pitch and the build.

Explaining the CMS

Fields are labelled in plain language and grouped by page. Handover is a ten-minute call, not a training session.

Where it fits

Who this is for

Anyone who sells the site and then has to build it.

  • Freelancers — delivering a site a week without a production team behind them
  • Small studios — where the person who sold it is the person who builds it
  • Agencies — standardising delivery so any of five builds looks like the same shop made it
  • Resellers — handing a finished site to a partner under the partner's brand

A blank theme against an exported one

Both end in a WordPress site. Only one starts with the client already in it.

Starting from a blank themeExported from the mockup
Where the content comes fromA content request the client answers slowly, or neverTheir existing site and Google listing, already in the fields
What the client has seenA theme demo full of somebody else’s businessThe exact design they approved before they paid
Pages and structureBuilt by hand, differently each timeSeven pages and their field groups, created on activation
Reviews and trust contentCopied over manually, if at allTheir real Google reviews and rating, imported
Blog at handover“No posts yet”Starter articles in place, written to be rewritten
What still needs youEverythingCopy the scraper flagged as questionable, and the design judgement

Questions

Which plan includes WordPress delivery?

The Agency plan at $99, which includes five WordPress website exports a month. HTML export is included on both paid plans — see the WordPress export page for what the bundle contains.

What does the bundle actually contain?

Four files, installed in that order: the Custom Fields Manager plugin, the theme, the content-import plugin, and a content ZIP holding the text and the downloaded images. The theme creates the seven pages and imports its field groups when you activate it.

What do I still have to do by hand?

Read the README in the bundle. Anything the scraper was not confident about — a headline that looks like a project name, an about paragraph that reads like one job rather than the business — ships flagged rather than silently wrong, and those are the fields to rewrite before handover. You should also delete or rewrite the starter blog posts.

What if the client has no website to scrape?

The export falls back to generic copy for the trade rather than shipping empty pages, and every field it fills that way is listed in the README as a placeholder. You are writing the copy either way; you are not also building the site.

Can it be delivered in another language?

The bundle carries a locale and the importer switches the site to it on import, so the theme's own buttons and labels come through translated rather than leaving a Norwegian firm with an English 'Request a quote'. Norwegian ships today; other languages are quoted for.

Can I change the design after export?

Yes. It is an ordinary WordPress theme on ordinary hosting — edit the templates, add plugins, restyle it. Custom work beyond the exported site is quoted separately.

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Sell the site, then actually deliver it

The mockup that won the job becomes the WordPress site you install.

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